2019年9月6日 星期五

Walkman, instant noodle, Ramen


The Sony Walkman is back

看了這篇,才知道 Sony 的  Walkman ,傳到各國,都另有稱號。
這是有趣的故事,instant noodle和 Ramen 的阻力,似乎少些。

  • Ramen, a Japanese dish of noodles served in broth

https://en.wikipedia.org/wiki/Instant_noodle



And now for the Back Story on …

Portable music

Masaru Ibuka just wanted to listen to his favorite opera music on business trips. Back in 1979, he didn’t have many options — there was no stereo audio device small enough to be practical on a plane.
But since he was the co-founder of Sony, Mr. Ibuka could get what he wanted. So the Sony designer Norio Ohga built him a slimmer version of the company’s Pressman cassette-tape player.
The Walkman in Paris in 1988.  Frédéric Reglain/Gamma-Rapho via Getty Images
The result was introduced in Japan on this day 40 years ago as the Sony Walkman, weighing in at less than a pound (the Pressman weighed 3.8 pounds).
The device came to the U.S. in 1980 as the Sound-About. In Australia and Sweden, it was called the Freestyle, and in Britain it became the Stowaway.
But it was Walkman that stuck, and sales skyrocketed. In 1986, “Walkman” even entered the Oxford English Dictionary.

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