22.65 million cases of nonalcoholic drinks were sold in Japan last year (including nonalcoholic beers and cocktails, but excluding soft drinks), four times more than in 2009.
https://trib.al/5LFIyKV
Nondrinkers fuel demand for alcohol-free wines and spirits
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ASIA.NIKKEI.COM
Japan taps the $3bn potential of 'sobernomics'
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