He and his daughter Emily built a pastel-colored, turtlenecked fashion empire.
Wiki
Preppy (also spelled
preppie) or
prep (all abbreviations of the word
preparatory) refers to a
subculture in the
United States associated with the old
private Northeastern university-preparatory schools. The terms are used to denote a person seen as characteristic of a student or
alumnus of these schools.
Prep has become a colloquialism in the United States and has largely replaced
preppy in modern usage. Characteristics of preps in the past, include a particular
subcultural speech, vocabulary, dress, mannerisms,
etiquette, reflective of an
upper-class upbringing.
[1]
Definition[edit]
The term
preppy derives from the private, university-preparatory or
prep schools that some
American upper classand
upper-middle-class children attend.
[2] The term
preppy is commonly associated with the
Ivy League and
oldest universities in the Northeast and the prep schools which fed students to them,
[3] since traditionally a primary goal in attending a prep school was admittance into one of these institutions.
[2] Preppy fashion derives from the fashions of these old Northeastern colleges in the early to mid-twentieth century. Lisa Birnbach's 1980 book
Official Preppy Handbook, which was written to poke fun at the rich lives of privileged Ivy League and socially elite liberal arts college students but ended up glamorizing the culture, portrays the preppy social group as well-educated, well-connected, and although exclusive, courteous to other social groups without fostering serious relationships with them. Being well-educated and well-connected is associated with an upper-class
socioeconomic status that emphasizes
higher education and high-income professional success.
[3]
Fashion[edit]
For men, preppy fashion has its roots in the
Ivy League style of dress, which started around 1912 and
became more established in the late 1950s.
[4] J. Press represented the quintessential Ivy League style, stemming from the collegiate traditions of
Ivy League schools. In the mid-twentieth century
J. Press and
Brooks Brothers both had stores on
Ivy League school campuses, including
Harvard,
Princeton, and
Yale. Preppy fashion emerged in the late 1970s with cues from the original Ivy League style. Some typical preppy styles also reflect traditional upper-class leisure activities, once associated with the wealthy English who once had a strong political and social position in the Northeast and New England, such as
polo,
sailing,
hunting,
fencing,
crew rowing,
lacrosse,
golf,
tennis,
rugby,
squash[3] and
swimming. This association with old English inspired outdoor activities can be seen in preppy fashion, through stripes and colors, equestrian clothing, plaid shirts, field jackets, and nautical-themed accessories. By the 1980s, mass marketing of brands such as
Lacoste,
Daniel Cremieux,
Izod,
[5] and
Dooney & Bourke became associated with preppy style in many areas of the US and Canada.
[citation needed]
For women, preppy-influenced fashions emerged in the 1960s, a trend led by designers such as
Perry Ellis and
Lilly Pulitzer, influenced by designers such as
Oleg Cassini, and popularized by female students at the
Seven Sisters Colleges, sister institutions to the
Ivy League.
[6] These classic ensembles of the 1960s and 1970s include tailored skirt suits, low heels, wrap dresses, shift dresses, silk or cotton blouses, and jewelry with a refined style. Such clothing often includes elements drawn from typical preppy style, such as nautical stripes, pastel colours, or equestrian details.
Examples of preppy attire include
argyle sweaters, crewneck sweaters,
grosgrain or woven leather belts,
chinos,
[3] madras,
[1] Nantucket Reds,
[1] button down[3] Oxford cloth shirts,
[5] pearl necklaces and earrings, gold bangle or large chain bracelets,
penny loafers, polo shirts (often with a popped collar), and
boat shoes.
[1]