Think “Grand Theft Auto” meets petting zoo. The videogame "Goat Simulator," which lets gamers play as a goat, has been downloaded more than one million times.
The World of Internet Memes Embraces the Year of the Goat
The Hitler Meme
By VIRGINIA HEFFERNAN
Video parodies of a film about the Third Reich are all over the Web. What’s the appeal of Adolf Hitler freaking out?
"In short, the company and its product — which has never been found to be unsafe, unhealthy, or to have caused food-borne illnesses — were victims of an insidious viral internet meme that wedged them between two powerful and opposing forces: the need to feed millions cheaply, and the growing desire of American consumers to know exactly what they’re eating."
This is inaccurate.
A unit of cultural information, such as a cultural practice or idea, that is transmitted verbally or by repeated action from one mind to another.
[Shortening (modeled on GENE) of mimeme, from Greek mimēma, something imitated, from mimeisthai, to imitate. See mimesis.]